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Any new business is created by one question. Will people actually buy this. Most businesses don’t fail because the product is bad, but because there was no true demand in the market. Hunches, assumptions, and guesswork usually result in bad decisions. This is where trade data comes in handy. Trade d...

Knowing precisely when to make the right business decision is akin to predicting what the weather will be. On some days the signs are damn clear. Other days everything changes suddenly. Most businesses don't fail because of lack of trying—they fail because they fly blind, not knowing what the market...